A July 12, 2007 story by Emre Peker addresses the regulatory push against drug ads:
"In many cases direct-to-consumer advertising plays an important role in educating consumers," said Jeff Stier, associate director of the American Council on Science and Health, a scientifically driven consumer group. "These ads do get patients to go to their physicians and raise questions about their health"...
A July 12, 2007 story by Emre Peker addresses the regulatory push against drug ads:
"In many cases direct-to-consumer advertising plays an important role in educating consumers," said Jeff Stier, associate director of the American Council on Science and Health, a scientifically driven consumer group. "These ads do get patients to go to their physicians and raise questions about their health"...
Stier of the American Council on Science and Health said restrictions on advertising are problematic and new medications should not be singled out once the FDA has approved them for the market. "Direct-to-consumer advertising will not make the drug any more dangerous," he said.
