postpartum

Bet you can’t count how many movie scenes about childbirth you have watched in your lifetime. You know the ones highly choreographed to protract the drama leading up to the birth that then capture the magical, emotional euphoria after delivery.

There seems to be a formula for selling books in the medical space which serves as a catalyst for media coverage, self-appointed expertise for speaking fees and ultimate product sales. In the pediatric realm, it is especially rampant.